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Toucans are beautiful birds with large colorful bills that dwell in the forests of South and Central America. They are a unique species known for these vibrant bills that allow them to survive. Although toucans are not endangered or extinct, they face horrible challenges such as being hunted by humans for their meat and ornamental feathers, habitat loss, and being captured from their natural habitat for entertainment and money. Many of the species that inhabit our planet face similar problems, and more. There are over 16,000 endangered species from plants to mammals and birds on our planet that face imminent extinction due to these harmful human activities, and these numbers are only continuing to increase. As of this year, critically endangered animals consist of certain species of rhinos, orangutans, gorillas, pandas, turtles, tigers, and many more. We chose the toucan as our logo to represent all the beautiful creatures and species roaming our planet that could potentially face extinction if we do not take initiative. Therefore, we have pledged to donate a portion of net profits to the World Wildlife Fund, the world’s leading conservation organization.




We chose to donate to the WWF because of the outstanding progress they have made in saving some of the world’s most amazing creatures since 1961. The World Wildlife Fund passionately strives to protect the environment and educate the planet. It is with those passions that they have directed more than 250 million dollars towards what they believe in. For 50 years, WWF has been protecting the future of nature. The WWF works in 100 countries and is supported by more than one million members in the United States and close to five million globally. WWF's unique way of working combines global reach with a foundation in science, involves action at every level from local to global, and ensures the delivery of innovative solutions that meet the needs of both people and nature. As the CEO of WWF, Carter Roberts, said, “Conservation endures as a living discipline because it is inhabited by a magnificent collection of people. Only by working together can we create solutions to the most vexing problems we face.”

“Together, we can:

  • Protect and restore species and their habitats
  • Strengthen local communities' ability to conserve the natural resources they depend upon
  • Transform markets and policies to reduce the impact of the production and consumption of commodities
  • Ensure that the value of nature is reflected in decisions made by individuals, communities, governments and businesses
  • Mobilize hundreds of millions of people to support conservation” -WWF             

We look forward to each day in being a part of supporting this organization in the attempt to save the plethora of endangered species. Join us in this mission by following us on social media and keeping up with our latest styles. You can check out WWF here.


Our Story

This company was created October 2016 through a combination of admiration for the beautiful creatures that surround us, as well as a passion for entrepreneurship. Three teenage entrepreneurs decided that change needed to occur and someone needed to take an initiative to protect these endangered species. They decided they would turn their entrepreneurial dream and passion in to a reality through a great business model that assists in the preservation of the animals that we, or other animals, could not live without. We are surrounded by so many breathtaking creatures, and it would be tragic if we continued to lose them. That is why we decided we would dedicate our brand towards preserving wildlife. We donate a portion of every sale to the World Wildlife Fund in order to assist them in this. This is where we got our motto: Good Clothes. Better Cause. You too can help us achieve this goal by checking out what we offer and purchasing some of the most stylish clothing of high quality. YOU can be part of the change that everyone wants to see! Good Clothes. Better Cause.




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